Collaborating closely with MCH Studios and the renowned watch brand Breitling, we embarked on a captivating journey to capture the essence of the exclusive Battersea Power Station event. Our mission was to spotlight the "who's who" of the event, the stunning automobiles on display, and the unveiling of Breitling's new collection. Through our lens, we aimed to craft a visual narrative that truly showcased the elegance and prestige of the occasion.
Challenges & Approach
One of the most exhilarating challenges we faced was the incredibly tight 24-hour turnaround time. Our approach involved adopting a "fly on the wall" filming technique, allowing us to discreetly document the event without disrupting its natural flow. The editing process was equally crucial; we strived to create an edit that exuded an unmistakable sense of class and sophistication, perfectly aligning with Breitling's brand image.
The outcome was nothing short of exceptional. The event coverage received a resounding and enthusiastic reception, resonating with the audience's desire for exclusivity and luxury. Moreover, our work drove a substantial increase in traffic to Breitling's UK page, further solidifying the brand's position in the world of haute horlogerie.